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Don’t Judge A Book By Its Cover


Don’t judge a book by its cover’, the wise old adage goes. Its just such a pity that this sage advice goes unheeded so often. I guess we can all lay claim to having experienced being judged or, if we are honest, judging others unfairly for what we see on the outside. So, why exactly is it that people rush to criticize or find fault with others without really knowing them or understanding what’s going on in their lives?

The answer, to a very large extent, lies in our values and the unique set of rules we apply to determine whether we (or anyone else) are living up to our values.

That may sound strange but we all have unwritten rules that we unconsciously apply to pretty much every situation in our lives. And the rules that we apply to our values can play a powerful role in how we judge ourselves and others, and ultimately how happy we allow ourselves to be.

“Who are you to judge the life I live? I know I’m not perfect – and I don’t live to be – but before you start pointing fingers… … make sure you hands are clean!”
– Bob Marley

The Story Of XBook

The sudden and unfortunate death last week of an old work colleague and great friend called Keith, got me reminiscing about some of the times we shared in corporate life. We were part of a project team with responsibility for bringing to market a major technological innovation in the transport market.

A mutual friend of both Keith and myself, a close member of our team and the man responsible for programming and ’debugging’ the technology (I’ll call him X as he is still very much with us) was one very special, hardworking man who fell victim to this unfortunate practice of judging.

Many years ago as the leader of this project team, I was approached by my boss, who started to complain about the timekeeping habits of X, one of my direct reports.

I remember his words quite clearly:

“My office, as you know, looks out on to the lift foyer, and I can’t help but notice how your man X leaves to go home promptly every day at 4.30p.m! That’s no way for a man of his seniority to behave if he values his career and his performance bonus. He should be putting in a few more hours and not leaving every day when the cleaning and admin staff knock off. You need to have a word with him.”

Before I could try and mount a defence for X, my manager had walked off, clearly unimpressed at X’s apparent lack of respect for his job. As my boss rarely left the office before 7p.m. in the evening one could appreciate what was driving his poor perception of X as a team player.

In those days, I used to find myself working until 6.30p.m. or even later most days, mainly because I would find the quieter period after 5p.m. to be useful catch up time (and I was never much of an early bird to work in the morning).

The fact that X would routinely leave the office earlier than many others in my team never once bothered me though. I had come to know X, his capabilities and his personal priorities well, and I understood his motivation.

X was married to a wonderful lady who suffered from severe and acute asthma. Her condition typically deteriorated in the late afternoon/early evening and to be sure he was around when she most needed him, X would leave work promptly at 4.30pm.

X was never one to shirk work. He worked as as diligently and hard, if not harder, than many others in the team and often took work home with him. In my opinion, given the wealth of technical expertise and experience he commanded, he was one of the most valued members of the team.

Sadly, when the annual bonus determination time came, my senior simply vetoed my judgement on an appropriate reward for X. Despite my protestations, the recommended award that I had requested was cut by half.

Different Values, Different Rules


Don’t Be Judgemental, Help People

Looking back now, with the hindsight of my exposure to life coaching, I realise this had everything to do with the rule that my boss unconsciously applied to test whether he (and others) were worthy of career progression, his number one value.

His rule clearly involved the number of hours seen in the office each day. I imagine it may have been something like this:

“At a senior level, if one is to maximise progression in one’s career, then one needs to spend at least 12 hours a day at the office.”

Career progression may have been my boss’s top value but it came lower down on X’s hierarchy, beaten into first place by a loving and protective relationship with his wife. I imagine one of X’s rules for living in accordance with his top value was something like this:

“If I am to be loving and nurturing of my wife, then I need to get home to be with her before 5p.m. each night.”

Rules are nothing more than conditional (note the “if … then …” structure) beliefs about what is right and wrong, or, in this case, whether we are living up to our values.


Looked at objectively, the behaviours of both my boss and X were guided by their values and the rules that they had unconsciously set for living up to those values.

It would be wrong to single out either party’s values as being more ‘right’, ‘wrong’, ‘good’ or ‘bad’ than the other’s.

Values represent what is most important to you. The order or priority placed on different values will be unique to each individual and should not be judged.

However, what was ‘wrong’ in this case was the inability of my boss to show appreciation for – or tolerance of – the fact that X had a different value hierarchy with different rules for living up to those values.

Intolerance stems from applying your own rules to others. In other words, expecting others to value the same things you do and to act in the same way to live up to those values.

Peering Beyond The Cover


Don’t Be Judgemental

Values, rules and other beliefs form an integral – and fascinating – part of the New Insights Life Coach Training Programme. By understanding why everyone has a unique set of these crucial personal attributes, you’ll come to appreciate exactly why so many people tend to judge a book by its cover, rather than peering beyond that cover.

And that will open the doors to a dramatic improvement in the way you relate to others!

Visit the official blog for New Insights Life Coach Training

Read more about the author, Bill Burridge, here.

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