facebook-icon instagram-icon twitter-icon pinterest-icon google-plus-icon youtube-icon

Styled By Marie Claire Launches In South Africa

Styled by Marie Claire

Marie Claire South Africa launches Styled By Marie Claire, a brand new digital platform offering on-trend, shoppable looks curated by those in the know. Trusted stylists and influencers such as editor Jackie May, fashion director Tarryn Oppel and blogger Zipho Ntloko will show you how.

 

 

Meet our stylists, get inspired, find the looks you love and shop them instantly

Launched in partnership with accessories brand MIMCO, stylists have handpicked pieces to curate looks and collections. These are available to shop online immediately. You’ll also find personalised advice on how to wear items and trends. The platform also offers inspirational, longer-length content pieces such as ‘Five ways to wear this season’s scarf’ and ‘How to dress up a classic loafer.’

‘Style By Marie Claire is a dedicated digital site that revolves around fashion and trends, packaged in a beautiful way. Furthermore, we take that content and make it shoppable, thus, making this partnership important. You see something you love and you immediately proceed to the Woolworths.co.za where you can buy it. Two powerful brands are working together in a clever way,’ says Elouise Brink, marketing manager at Woolworths Group.

‘For the first time, fashion brands can tap into the Styled By Marie Clairenetwork’

This is according to Holly Meadows, head of commercial content at Associated Media Publishing. ‘This therefore, allows them to leverage styling expertise, a whole new audience across multiple platforms and magazine-endorsed original content.’ 

In addition to online editorial executions with shoppable newsletters and gifts on Instagram, Facebook and Twitter, the stylists will feature in selected Marie Claireprint issues. 

Together, the Styled By Marie Claire network of featured stylists reaches a social audience of approximately 150 000. This is in addition to Marie Claire’s own social audience of more than 500 000.

‘The unique-to-brand content is always relevant to current trends. This gives the opportunity to shop looks and read style advice before purchasing,’ says Marie Claire fashion director Tarryn Oppel.

Future plans include collaborating with more influencers . Also, we want to expand the network for clients and advertisers to partner on fresh Styled By Marie Claire campaigns and fashion stories we’ll drive by e-commerce.

Visit Styledbymarieclaire.co.za for more

Share

Tags: , ,

Leave a comment

Follow Us On Instagram

  • This day was a celebration for us to spoil you before you say I Do 💎💍💎 What a beautiful journey of love I have got to witness 😍 So very excited to stand by your side on your special day! You deserve the world and more 💖 I Love You! 💖💖💖💖💖💖💖💖💖💖💖💖💖 #friendsforever #MalibuBarbis #BecomingBarbis @nicoleavichzar @vasilikatz
  • ‘Water Your Roots So Your Soul Can Blossom’ 💙 Remember that water is scarce, if you’re going to consume it make sure that everyone benefits 💎 For every bottle of @generositywatersa purchased you provide clean water for two people for a month 💙 #generositywater #generositywatersa #begenerous
  • Loving our new Summer Linen items in store @lifestyleshopsa 🍉🍓🍉 Pure luxury! Visit us @lourensford Estate #minimalist #style #linen #clothing #summer #luxury #Explore12A




Life Retreat

You have successfully subscribed to our mail list.

Too many subscribe attempts for this email address

what is something unique that we have to offer?’

Signup to receive our newsletter for free!

* indicates required
Calendar